Ep 47: Interview with Author and Book Coach Lauren Eckhardt
In this episode of the Write the Damn Book Already podcast, I had the pleasure of talking with Lauren Eckhardt, author and founder of Burning Soul Collective and Burning Soul Press. We discussed the changing landscape of the publishing industry, the importance of marketing your book in a way that feels authentic, and the therapeutic aspect of book writing.
Lauren shared her insights on different publishing opportunities and paradigms, emphasizing the need to align your values with your chosen approach. She also debunked the idea of being published for free and provided guidance on self- and hybrid publishing, encouraging authors to be more curious about the hidden value of paying someone else to publish their work.
We also discussed how Lauren helps authors overcome imposter syndrome and shared her own strategies for battling "writer's block" and lack of inspiration.
Finally, we explored a new perspective on book launches, an alternative to the traditional "finish line" mentality. Overall, the conversation was filled with valuable insights and practical advice for both aspiring and established authors.
ABOUT LAUREN
Lauren is an award-winning and best-selling author and CEO, ghostwriter, and book coach at Burning Soul Press. She’s also the mama to two little guys who are her why that drives her every day. She’s an advocate for determined and passionate writers who listen to their soul’s calling and the number one cheerleader for our authors.
CONNECT WITH LAUREN
Coaching Website: BurningSoulCollective.com
Author website: authorlaureneckhardt.com
Instagram: @authorlaureneckhardt and @burningsoulcollective
ELIZABETH'S CORE WRITING & PUBLISHING PROGRAMS
BOOK WRITING MADE SIMPLE
A program for writing powerful, thought-provoking nonfiction or memoir so you can grow your business or simply share your story.
This is for you if you:
✍️ Want to write a powerful, top-quality book, making sure you're avoiding common (and unnecessary) mistakes along the way
✍️ Crave the support of a solid book-writing process as well as knowledgeable guidance and compassionate ass-kicking (when necessary) when the adventure feels “sticky” and you begin feeling unsure of what you’re doing, why you started, or whether it’s going to be worth it (hint: it absolutely will)
✍️ Desire to be part of a community of authors who provide you with accountability, motivation, and support (not to mention a spot-on meme here and there!)
and
✍️ 2x/month group coaching/support/guidance sessions with Elizabeth to help you navigate roadblocks (both tactical and mindset-based) so you can get to the finish line of writing a book you're immensely proud of
PUBLISH A PROFITABLE BOOK
A complete step-by-step program to help you self-publish a book that's indistinguishable in quality from a New York Times bestseller.
This is for you if you:
📚 Are ready to publish your book on your terms and your timeline
📚 Want to retain all rights, creative control, and profits so you can start building your career as an author
📚 Want 2x/month coaching support from a 6x author to guide you through those second-guessing moments and areas of confusion (we all have them!)
FROM MANUSCRIPT TO MARKET
A complete step-by-step program to help you launch (or re-launch) your book so you can sell more copies while building a tribe of loyal, raving readers
This is for you if you:
🚀 Are getting ready to publish (or have already published) and think, "Book marketing isn't my area of expertise."
🚀 Want to get your book in the hands of as many people as possible without feeling uber salesy
🚀 Like having easy-to-customize templates and graphics so you don't spend time spinning when it comes to what to say or how to post on social media with ease.
From Manuscript to Market details the complete 12-day book launch strategy that I use to launch all of my books and that most Finn-Phyllis Press authors use to launch theirs—without overwhelm, overthinking, or unnecessary breakdowns!
