PUBLISH THE
DAMN BOOK ALREADY
Your guide to self-publishing a book so polished, people will think you got a deal with Penguin Random House!
ENROLL NOW >>
First, a word (or two)...
As an author, book coach, book editor, and independent publisher who's been in this space for 20 years, here's why I created this program...
You've written a book you're really proud of
(even though you want to barf because you're terrified it's not good enough. Let me assure you, this is completely normal!)
You've put your heart and soul into every word, and now that it's finished, you don't want it to live only on your laptop. You're excited to get it out there and see what opportunities become available as a result.
BUT...you have NO IDEA how to get it published!
Does any of this sound familiar:
- "Self-publishing feels really overwhelming."
- "Every website tells me something different when it comes to how to publish, and not wanting to make the 'wrong' choice is keeping me from making any choice!"
- I'll go through a few more rounds of edits (even though I've been through 38 already). Then I'll figure out how to publish it."
- "Maybe one day, a big publisher will come along and want to publish it. That would certainly be easier." (Sidenote: it probably won't be easier.)
You're also likely thinking...
⭐️ "I see others publishing books left and right. 'What do they know that I don't?'"
⭐️ "I really believe (except when I don't) that my book would be loved by the same people buying everyone else's books in the same genre (if only it were available for purchase)."
⭐️ "I know there are opportunities I could enjoy as a published author: speaking on podcasts, having book signings (where I might actually enjoy people-ing), reaching more clients, speaking at events, or even writing more books! But first, I've got to get this one out there, and I'm...stuck."
The First Step?
Get the Book Out of "Draft" and Into "Published"
With the most up-to-date self-publishing approach, step-by-step walkthroughs, and plenty of support, this is the place we'll make it happen.
Let me assure you...
1. This whole self-publishing thing isn't nearly as overwhelming as it likely feels.
2. You DON'T need the validation of a "big name" publishing house to make your dream of being a published author a reality.
3. The only actual problem you have is, you aren't clear on which steps to follow to self-publish a book that's just as high in quality as books published by the "big guys" (while you retain all rights, earnings, and creative control).
"Working with Elizabeth has been an amazing experience. I would highly recommend that anyone considering self-publishing partner with Elizabeth. I certainly could not have a published book without her!"
Kara Forney, author of Boy Moms & founder of Guygiene
"Elizabeth’s publishing guidance was exactly what I needed. She took something that felt complicated and overwhelming and distilled it into straightforward, easy-to-follow steps. Plus, her pre-order process got my book 480 pre-orders before launch day!"
Allie Hill, author of The Girlfriend's Guide to Empty Nesting
"Before working with Elizabeth, I knew I would write my novel. I didn’t know that I would publish it. My biggest obstacle was my fear of failure. I also felt like what I was doing as a writer wasn’t ‘important enough.’ Elizabeth helped me understand what I should and shouldn’t worry about. She’s an incredible motivator, and she’s also realistic, which is incredibly valuable."
Marianne Hansen, author of The Unscripted Life of Lizzy Dillinger and Better Off Divorced
NEWSFLASH:
You can absolutely publish a phenomenal book without:
- Spending hours slogging through how-do-I-publish-a-high-quality-book rabbit holes
- Investing thousands of dollars into book publishing add-ons you don't need
- Having a massive following on social media or a huge email list
All you need to know is which steps to take (and which to avoid) so you don't fall into the same "high expectations/low reward" traps many first-time authors fall into.
And for the record, yes, you most certainly can figure this process out with Google. For free. But Google searches often yield pages and pages of conflicting results, and sometimes people just want someone who's done it 50+ times to say, "Do this first. Then this. And skip that part" and be willing to laugh with you or trade stories of unrelenting perimenopausal angst while helping you navigate your unique circumstances and goals.
If that's you, you're in the right place.
OVER THE PAST 20 YEARS, I'VE SPENT COUNTLESS HOURS RESEARCHING, EXPERIMENTING, AND (SOMETIMES) FLYING BY THE SEAT OF MY PANTS...
I've gained valuable insights that consistently save new authors time and money (not to mention sanity).
I began working directly with aspiring authors through my book writing programs and as a book editor, expanded Finn-Phyllis Press into a done-for-you publishing service, and launched a successful podcast, aptly titled Write the Damn Book Already, which details the real behind-the-scenes experiences of authors, whether independently or traditionally published.
(Think of it as Real Authors of the World...without quite as much drama as a Bravo franchise.)
And because I'm such a fan of DIY (check my Instagram stories for proof), I packaged all my publishing steps (the same steps I take to publish my own books as well as Finn-Phyllis Press authors' books) into an easy-to-follow, step-by-step course that can help you publish your own incredible book.
Receiving thoughtful emails from readers admitting they laughed their way through a particular chapter or thanking me for reminding them that they aren't the only one who feels like giving up or eating an entire carton of ice cream in one sitting never ceases to remind me that each of our stories benefits someone else—and that fact alone makes them ALL worth telling.
That's why it's so important to me to help others get their books out of their heads and into the world. There are people waiting to hear exactly what you have to say, and not knowing how to navigate the process shouldn't continue to hold you back.
"Without Elizabeth's support and guidance, I wouldn't have gotten my children's books written or published. She is a remarkable source of inspiration and direction."
Erin Thorburn, children's book author & illustrator
"Elizabeth is the real deal. She has a fantastic fun optimistic mentality mixed with a no-nonsense let's-get-stuff-done approach. It's so effective. I went from no book to published book in about 9 months and have been thrilled with my results. I can highly recommend her. She's worth every penny, will save you loads of time and surprise you with what it's possible for you to achieve."
Dr Richard Gliddon, London UK, author of Unlocked: Release Your Peak Potential and Rebuild a Body that’s Future-Proof
THAT'S WHY I CREATED
PUBLISH THE DAMN BOOK ALREADY
TO HELP OTHER AUTHORS SELF-PUBLISH A BOOK THAT...
☑️ ...is so high in quality, no one will know it wasn't traditionally published
☑️ ...readers excitedly dive into, can't put down, and consistently recommend to others
☑️ ...makes you wonder, "Why didn't I do this sooner?"
I'M READY TO PUBLISH!
HOW I GOT HERE
In 2002, after one too many agents said, "We don't believe in your book" (that's not exactly what they said, but it's what I heard), I wondered, "How hard could it be to just do it myself?" Famous last words, but I was determined as heck.
I spent years in perpetual "figure it out" mode, learning the ins and outs of publishing.
One critical goal: figuring out how to publish a book that looked and felt exactly like one the "big guys" would publish—without spending tens of thousands of dollars or going gray any more prematurely than I already was.
After several years, I realized my adventures writing, editing, and navigating the publishing industry combined with my love of connecting with and guiding others put me in a position to help others who, for one reason or another, don't want to pursue traditional publishing.
HERE'S THE THING...
- 2.3 million titles were reportedly independently published in 2023.
- Indie authors are currently publishing the highest number of books (across all genres)
- The majority of books sold are NOT carried by traditional bookstores (60-80% of consumers purchase their books online, and 50% of those purchase them from Amazon).
- Thanks to social media and increased distribution options, independent authors are earning unlimited, long-term income from book sales. In fact, a 2023 ALLi (Alliance of Independent Authors) survey revealed that "independent authors earn on average more than authors published by traditional houses."
Now, to be perfectly clear, if you're looking for a get-rich-and-famous-quick opportunity, book publishing ain't it. The variables that lead to "success" (as well as how success is defined) in this space are far too vast for anyone to be able to make promises or guarantees when it comes to your results.
But if you have a story you want to tell or a message you want to share, publishing a book you're incredibly proud of and doing with it whatever you see fit is absolutely possible.
THE WHOLE PROCESS IS DELIVERED IN 9 STRAIGHTFORWARD, EASY-TO-FOLLOW MODULES.
And it works whether you're publishing fiction, nonfiction, memoir, a cookbook, a children's book, or a collection of poetry.
MODULE #1
Step 1: Know who your book is for! Learn the 3 essential questions that instantly reveal your perfect readers (and where to find them). No more wasted time, money, or energy—just clear direction to reach the readers who can't wait to buy your book!
MODULE #2
Discover the insider's guide to polishing your manuscript without breaking the bank (or losing your mind). Learn exactly what type of editing you need, when you need it, and how to find the right editor for your budget.
MODULE #3
Discover how easy it is to establish your own publishing house—keeping full creative control AND 100% of your profits. Skip the traditional publishing gatekeepers and position yourself as a professional from day one.
MODULE #4
Don't let ISBN mistakes cost you! Learn the crucial steps to properly register your book. I'll show you exactly how to avoid the expensive (and hard to recover from) pitfalls new authors often make.
MODULE #5
Learn exactly what website content converts browsers into buyers, how to showcase reviews and blurbs that sell, and nail the perfect price point that maximizes profits.
MODULE #6
Discover how to design a magnetic book cover that immediately engages your ideal readers (without breaking the bank). Because, yes, books are judged by their covers.
MODULE #7
Ready to see your book on store shelves? Learn how retail distribution really works, plus how I decide which retailers to approach about stocking my books as well as manage bulk orders (without stuffing my garage full of boxes!).
MODULE #8
Skip the typesetting headaches and discover the simple system I use to create stunning book interiors that look exactly like the bestsellers. No tech overwhelm, no super expensive software—just beautiful, reader-ready books that stand proudly on any shelf.
MODULE #9
Learn the exact system for positioning your paperback and ebook across all major platforms—Amazon, IngramSpark, and beyond. Plus, master the art of irresistible book descriptions that turn browsers into buyers.
And because I know what you wonder right after hitting "publish"...
you also get a full set of Post-Publishing How-To videos showing you how to easily:
✔️ track pre-order sales numbers
✔️ check ongoing book sales
✔️ order author copies
✔️ change the price of your book(s)
✔️ change your book's metadata (online description, categories, keywords)
✔️ navigate IngramSpark
✔️ contact KDP for "Mayday!" support
Plus These Great Time/Money/Sanity Savers!
I'll show you, step-by-step, how to flawlessly format your paperback so you don't miss any critical components (and ensure it prints properly, the first time!).
You'll see how to perfectly format your eBook for Amazon and thousands of other eBook retailers with this comprehensive walkthrough.
Properly register your ISBNs and apply for a Library of Congress number so bookstores and libraries can easily order your book.
And, if you want to do this with a community of like-minded (and super fun) authors? The Book Writers Collective is the perfect add-on!
If community and personalized support from Elizabeth is what you're looking for, The Book Writers Collective ($47/month, join for a month; stay for years!) is where you'll find it!
You'll have access to twice-a-month small group Q&A/community calls led by Elizabeth, weekly virtual co-working sessions, and access to the members-only Facebook community of fellow authors for an entire year!
If you ever get stuck or aren't sure what to do next, this is your opportunity to get clear, personalized guidance.
Our Q&A calls are every other Tuesday at noon PST, and our co-working sessions are every Wednesday at 10am PST.
A Few Books I've Helped Usher Into the World
"When it came to publishing my book, Elizabeth's process made it easy and painless. Anyone who desires writing and publishing a book would be well served to engage Elizabeth's services."
Lincoln Krochmal, MD, author of Working My Way Back to Me
"I followed Elizabeth's system like a textbook. To date I've sold 7,000+ books!"
Janet Philbin, author of Show Up for Yourself
LET'S DO THIS!
You'll have LIFETIME ACCESS to the course and the engaged and supportive Facebook community as well as all yet-to-be-released content and bonuses. If you ONLY want the course content (no access to coaching or community), the far-right option is perfect for you!