Book Writing & Publishing

This week, I sat down with debut author Noël Stark, who went from wrangling chaos behind the scenes in the TV and film world to wrangling words on the page, often in 15-minute bursts. Her novel, Love Camera Action, flips the script on Hollywood romance by spotlighting the crew, not the stars (and the 3 peppers on the spice scale are sure to attract an audience quickly.

Inside the Episode:

• Why Noël intentionally wrote a love story about the people behind the camera.
• How it took her three years to finish her manuscript (and why that timeline is totally okay if not to be expected).
• The rollercoaster of Pitch Wars, querying 40+ agents, and the 18-month wait from “yes” to launch day.
• Choosing not to read reviews during launch (because sanity matters, and confidence is a fragile beast).
• Why she tailors content differently for Instagram vs. TikTok, and how showing up as her real self resonates most.
• What’s next: a sequel that turns the spotlight on the actors from book one, and an
...

What do a flooded house, a nine-month (and still going) renovation, and a debut novel have in common? Angelika Morini.

In this episode, Angelika shares what it actually looked like to finish her first novel, Do You See Me Now?—while living in chaos (read: house stripped to the studs). We talk about why character development can feel a lot like falling in love with someone mysterious and how launching a book is less of a finish line and more like Mile One of a marathon you didn’t know you signed up for.

EPISODE HIGHLIGHTS:

• The (not so) glamorous reality of writing and editing during a home renovation from hell
• Why marketing Book One while dreaming up Book Two can feel like a  bit of a tightrope act
• The decision to write in English (even though she’s German) 
• Weaving the complexities of post-reunification Germany into her novel
• The way she allowed her characters to show up and surprise her (no outline, no problem!)

ABOUT ANGELIKA

A. Morini is an author from Germany, who w...

You’ve probably heard the phrase “your book is your business card.” While it sounds cute for a Canva graphic, it totally downplays the blood, sweat, and editing tears that go into creating a book that actually matters. We’re not here for books that gather dust—we’re here for books that make an impact (and, at the very least, pay for lunch).

If you’re dreaming of launching a book that does more than take up space in your trunk, this episode with Naren Aryal, CEO and publisher of Amplify Publishing Group, is for you! 

Inside this episode:

📚 Why the “book as a business card” mindset can actually cost you more than it helps

 💸 What most authors really need in order to turn a profit (hint: it’s more than just book sales)

 🤖 How AI can be a brilliant assistant for your research and marketing; but no, it can’t tell your story for you

 🛒 What you need to know about Amazon ads (yes, they work, but only when you know your niche)

 💃 The truth nobody wants to hear: If you want your book ...

Have you ever sat through a back-to-school night and thought, Wow, this could be a novel? Jordan Roter did—and then she actually wrote it. Moms Like Us (coming May 2025 from Little A) hilariously unpacks the cutthroat social hierarchy of LA moms, complete with all the messy, cringey, and oh-so-relatable moments of motherhood and friendship.

In this laugh-out-loud episode, we chatted about:

🔥 Jordan’s career hops from YA author to TV writer (American Housewife, The Watchful Eye) and back to novel writing.

🔥 The painfully awkward school event that sparked her book idea.

🔥 Why juggling multiple POVs is like hosting a dinner party where everyone wants to talk at once.

🔥 Hollywood vs. publishing: one’s a chaotic circus, the other’s...slightly less chaotic

🔥 Writing the real (sometimes dark, often hilarious) thoughts moms have but rarely admit

🔥 The shift toward "radical truth-telling" in motherhood writing (because perfection is overrated)

🔥 And also...how she ended up with an Am...

Ever walked past one of those cute Little Free Libraries and thought, Wonder if I could sneak my book in there? Spoiler alert: you totally can. And that’s just one of the brilliantly simple, low-cost book marketing strategies I dish out in this episode—ideas so simple many authors never even think about them!

Here’s the thing: no matter how you publish—traditionally, hybrid, or self—marketing is your job. And I know, that realization hits like a rogue wave. But before you panic-Google “best book publicist on an extremely limited budget,” take a breath. You don’t need deep pockets or an extrovert’s energy to get your book in front of readers.

In this episode, I break down ridiculously doable, budget-friendly ways to keep your book casually showing up in the world. Think: leaving copies in waiting rooms, slipping them onto airport lounge tables, or—one of my personal favorites—perching them on a pumpkin display at Trader Joe’s (because...why not?). 

And for my fellow introverts who...

This week, I had a really fun conversation with Nanda Reddy about her journey from "secret writer" to novelist (her debut novel, A Girl Within a Girl Within a Girl, just hit the USA Today bestseller list!). 

Inside this Episode: 

• Writing without being "formally trained" (read: no MFA) and navigating the industry through persistence and determination
• Evolving from a pure "pantser" to incorporating more structure while maintaining creative flexibility
• The way many authors discover the perfect title organically after beta reader feedback
• Suggestions for strategically working with beta readers  
• Nanda's great suggestion (first time I've heard this one!) for navigating those "I'm stuck" moments we all encounter
• Collaborating with an audiobook narrator when you need them to authentically represent characters from different backgrounds

About Nanda

Nanda Reddy is a Guyanese-American writer, former teacher, and part of an enormous extended family who mostly live in Florida where...

Publishing a book requires long-term strategy, patience, and flexibility, not magic bullets or gimmicky shortcuts. The long game is the shortcut when it comes to building a sustainable author career.

In this episode, I answer some of the questions that have come my way recently via email and Instagram DMs, including: 

✅ Why does one's writing perspective often evolves from third-person past to first-person present as authors become more emotionally connected to their material

✅ How to "suss out" unsolicited offers to review your book for payment 

✅ How many reviews you should accumulate on Amazon before you begin investing in Amazon advertising

✅ The best way to accumulate reviews (everything, everywhere, all at once is NOT a good strategy!)

✅ How to best use the Universal Book Link to direct readers to the appropriate Amazon store based on their location 

✅ When and how to use Advanced Review Copies (ARCs) as an indie author

Awesome Email Templates for Authors

From communi...

If the thought of asking for Amazon reviews makes you break out in hives, you’re not alone. But here’s the truth: reviews are gold for indie authors. They help boost visibility, credibility, and—most importantly—book sales. The good news? You don’t have to beg, bribe, or feel weird about it.

In this episode, we’re breaking down how indie and self-published authors can ethically and confidently get more Amazon reviews without feeling sleazy or pushy. You’ll discover:

✔️ Why Amazon reviews matter (and how they impact your book’s success)

✔️ Creative, no-pressure ways to ask for reviews that actually work

✔️ The power of social media, email, and direct outreach in gathering reader feedback

✔️ Common mistakes that keep authors stuck (and how to avoid them)

✔️ Real-world examples from indie authors who’ve cracked the code on getting reviews

If you found this episode helpful, don’t forget to follow/subscribe, drop a quick review (see what we did there?), and share it with another w...

The debate over whether to use AI (and how much) to write books is endless (truly). I, for one, choose not to use it when writing my books. I actually enjoy conjuring a great way to express that it feels like the world is ending (though I may use it to create a deserted island itinerary quite shortly!).

But something I do use AI for as an author and business owner? Jogging my creativity when it comes to new topics I could speak to or fun ways to engage fellow writers and attract new followers who I can begin to build a relationship with.  

(I also recently asked ChatGPT what it could tell me about myself based on my queries to date. I didn't love how accurate its response was!)

Here's a prompt I've continued to hone to help it become more and more specific (i.e., provide me with better and better ideas) in suggesting fun ideas for my social media content.

Of course, they aren't all winners. And of course, I still modify them so they're more in my voice. But getting the ball rolling...

Keywords: they either fascinate you or they're the bane of your existence. 

For me, it's the second. 

Which is why I'm so excited to bring you this episode of the Write the Damn Book Already podcast with guest Dave Chesson, creator of Kindlepreneur, where we do an in-depth exploration of the significance of keywords and categories when it comes to a book's success on Amazon. 

We discuss strategies for choosing keywords that maximize book discoverability and allow you to run effective Amazon ads, as well as best practices for connecting with your ideal readers.

TOPICS INCLUDE:

 • Understanding the profound role of keywords in discoverability
• Strategies for optimizing Amazon ads based on keyword effectiveness
• Common misconceptions surrounding keywords
• The necessity of consistent sales patterns for enhanced visibility
• Insights on crafting compelling book descriptions for better conversion rates

CLICK HERE FOR THE SPECIAL DEAL ON PUBLISHER ROCKET ($30 off when you purchase, pl...